With ‘Challenge Yourself’ as our guiding proposition, we helped to turn Burrda into a fully-rounded brand – giving it focus and discipline through a co-ordinated series of guidelines and creating impactful visual metaphors across all marketing communication touchpoints in all territories.
The net result is an integrated global look and feel that embodies the determination and ambition of the Burrda brand. Early industry feedback indicates that we have more than risen to this challenge.