Toffeln’s healthcare customers face long hours, high pressure scenarios and unpredictability on a day-to-day basis. With these problems in mind, we've created a press campaign that highlights the benefits of wearing Toffeln’s shoes, which are ergonomically designed to keep people on their feet all day, give them support and even help them avoid potential injury.
Since the launch the campaign has been nominated in the press campaign category at the Roses Creative awards and also in the poster, art direction and photography categories at the Drum Design awards. It has also been featured on Ads of the World and Creative Pool homepage.